August 24th. 2019
The week began with a visit to the
haematologist for Pat’s blood test results and a resumé of where she is with
the chemo. It turned out that one of the chemicals, etoposide, was too toxic
for her; no doubt it would have killed her had they persisted with it. That was
the reason she ended up in hospital for a week. That has been resolved now,
thankfully, and Pat is on her third chemo session. We had to go to the hospital
three days running, which cuts into our free time, but it is what it is and we
have to put up with it. Pat is a little wearier now, but so long as I keep an
eye on her, we should be OK. CT scan next.
On the book front I’ve had an
interesting week. Haven’t sold any books, but I have dived into a couple of courses
on email marketing and Amazon ads. The former is with Adam Croft, the latter
with Bryan Cohen. If I can master their advice, I should be able to look forward
to a better understanding of how to use the kind of tools that an indie writer
needs these days to make sense of the whole business. I have already decided to
change my tactics with regard to marketing and will be adopting a new approach
to my 1200 or so subscribers. I still have a way to go, but I will try to stay
with it. The Amazon ads course is a little different in that there is a lot of
study, about nine hours in total, and that’s without running a campaign. I will
be testing the water later with my latest book, No Time to Die with an
Ads campaign. You can find the book here: https://www.amazon.co.uk/dp/B07WFQMQV4.
That will be followed up with The Boy from Berlin.
When I circulated the jacket for No
Time to Die, one observation from somebody was to ask what kind if title
that was. Someone said it didn’t mean anything with regard to the genre etc.
But I liked the title and decided to stay with it. Then a week after I’d
published the book, I find that the latest James Bond film is to be called: No Time
to Die. What a coincidence! See, great minds think alike. I might be able to
make some capital out of the common link, but I have to wait until next April
when the film will be released.
I had a couple of problems getting
my jacket changed with KDP. I couldn’t publish the book because there was an
error with the meta data, highlighted in red. I couldn’t see it. I checked all
the KDP data pages for the book, but there was no red highlight. I contacted Amazon
and was told that the pricing for Japan was incorrect. This is set
automatically when you choose a price for USA; all the other areas have their
price boxes filled in. Seems that I was charging 1215 Japanese yen for the
paperback instead of 1218. Three yen? Anyway, we got it sorted. The updated
book arrived today. Looks fine now.
Something to look forward to next year
for members of Mark Dawson’s SPF group: a meet-up at Amazon’s HQ in London early
March. I know the SPF group has a huge following, and I’m sure the meet-up will
be buzzing. And from what I’ve learned about Mark and his partner in the
business, James Blatch, it will be a pretty good turn-out. Hopefully I’ll be
able to go and, hopefully, I’ll be able to tell people how successful I’ve been
with email marketing and Amazon ads. Am I dreaming? Wish me luck!
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